Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with the same unique curved paddle tail design arming other Z-Man baits. The GOAT’s segmented, slightly flattened torso transitions to dual thin-skinned kicking legs, each terminating with a pulsating, deeply cupped paddle. Soft and buoyant, the bait’s 10X Tough ElaZtech® construction means it’s also durable enough to bounce back, even after boating d

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Buoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped kicker tail design from the original GOAT™ bait series maximizes mobility and flow at slow, medium or fast retrieve speeds. Sculpted with a keel-shaped ‘hull,’ the bait’s "V" belly yields stability and a quick-planning action on the retrieve. Topside, four dorsal ridges ride the ToadZ’ back, guidin

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait’s appeal lies in its 10X Tough ElaZtech structure, so buoyant the claws float up and wave like a crayfish’s natural defensive posture. Put one onto a hook and it’s there to stay, outlasting comparable soft plastic trailers by impressive margins. The compact Hella CrawZ sports a lifelike segmented crayfish torso and carapace, plus liv

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

Highly detailed baitfish sculpting and a smartly designed curved paddletail give the HerculeZ Swimbait a naturalistic appearance and swim action. The Herculez’ 10X Tough ElaZtech composition means you’ll fish this exceptional pre-rigged swimbait for miles and dozens of big bites, long before you wave the white flag. Heavy duty 5/0 or 7/0 Mustad UltraPoint hooks in 4" or 5" bait sizes, respectively, offer an ideal match for big, tough fresh- and saltwater gamefish. Jighead also includes a ven

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

The brainchild of ChatterBait® inventor Ron Davis, this first-of-its-kind self-walking topwater bait generates tremendous commotion, sound, and flash on a simple, straight retrieve, triggering explosive surface strikes and boasting a tremendous hookup ratio.

This 1.75” invertebrate imitation features bulging eyes, a broad ribbed body, wispy legs, and a thin segmented tail that undulates seductively and draws in panfish, trout, bass, and other species that dine on insects and subaquatic larvae.

This 1.75” invertebrate imitation features bulging eyes, a broad ribbed body, wispy legs, and a thin segmented tail that undulates seductively and draws in panfish, trout, bass, and other species that dine on insects and subaquatic larvae.

This 1.75” invertebrate imitation features bulging eyes, a broad ribbed body, wispy legs, and a thin segmented tail that undulates seductively and draws in panfish, trout, bass, and other species that dine on insects and subaquatic larvae.

This 1.75” invertebrate imitation features bulging eyes, a broad ribbed body, wispy legs, and a thin segmented tail that undulates seductively and draws in panfish, trout, bass, and other species that dine on insects and subaquatic larvae.